It is no secret that the most attractive casino bonus for players is the no deposit bonus. The reason for its popularity is simple – you do not need to invest any of your own money to get it. However, not all players understand how this type of promotion benefits the casino itself.
At first glance, the owners of online gambling projects remain at a disadvantage, and there is no argument about that. Nevertheless, the leading casinos continue to actively offer no deposit bonuses to both new and already registered players. What is the secret? You will find the answer in this review.
No Deposit Casino Bonus: What Should a Player Know?
First of all, it should be understood that any promotions offered by the casino online are an element of the loyalty program. In other words, it is part of the marketing policy for which any reputable company necessarily allocates a budget.
Accordingly, the money given to players in the form of no deposit bonus – as an example, such a reward from Hit’n’Spin can be found at https://sizzlinghotspot.pl/hitnspin-bonus-bez-depozytu/, is a foreseen part of the casino’s expenses. Naturally, their amounts are limited. Therefore, strict limits are set on no deposit bonuses, namely
- High wagering requirements;
- Short activation and wagering periods;
- Small withdrawal amounts.
In addition, bonuses cannot be used on certain types of games. These categories include all live casino games, instant games and some types of slots (e.g. accumulative net jackpot slots). Understanding all of these features will help players to use no deposit bonuses correctly. For example, if a player is used to playing with high stakes and is not interested in the maximum payout, it makes sense to use bonus money to study the gameplay.
What Is Casino Profit in No-Deposit Bonuses
What is the interest of the owners of online gambling projects in offering gifts to players? The experts at the Sizzling Hot Spot portal Jan Michalski and Marta Nowakowskaya highlight three main directions can be identified:
- Attract new players. Newcomers are offered no deposit bonuses for registration, contact confirmation and verification.
- Retention of registered users. Casinos regularly encourage active players (loyalty programes) and birthday players.
- Returning ‘dormant’ customers. With the help of individual no deposit bonuses, the casino attracts those who have not been active for a long time.
Common to all these approaches is the lack of any real material benefit for the casino. Nevertheless, no deposit bonuses play an important role in the business model of any online gambling resource.
In terms of financial benefit, this type of promotion can be considered a profitable investment in the future. In order to gain the player’s trust, casino owners count on his activity — deposits, bets in games, participation in tournaments and other available actions.
No Deposit Bonuses In the Best Interest of Players and Casinos
As with any effective promotion, this type of promotion is mutually beneficial to both parties. A no deposit bonus increases the player’s chances of success. In this case there is no risk at all. The customer does not have to invest any of his own money. Therefore, even if the bonus wager is not successful, the player’s material costs are zero. At the same time, they gain a certain amount of gaming experience, which can help them achieve success in the future.
In addition, experienced players often use no deposit bonuses with material benefits even in situations where wagering is a difficult task. In this case, we are talking about the alternative use of bonus money.
When receiving such a gift, the player chooses a slot machine with a cumulative bonus game (such as Vikings Go To Valhalla by Yggdrasil) and bets to accumulate a prize round.
When the bonus account runs out of money, the user makes a small deposit, enough to complete the accumulation, and gets the bonus game. In this case, everything must be calculated so that the expected winnings exceed the amount of the deposit.
Trust Factor
The next important aspect of no deposit bonuses for players has to do with psychology. It is about increasing the user’s confidence in the online gambling project. The customer understands that if the casino gives bonus money without receiving any material benefit in return, then he can trust such a gaming resource.
This factor is very important. It allows players to more easily identify honest online casinos. Unfortunately, there are many projects organized by fraudsters on the Internet today.
Trust is a key factor not only for players, but also for casinos. It was the ‘starting point’ for the introduction of no deposit bonuses into the incentive programs of online gaming projects. By allowing players to play without depositing any of their own money, casinos create an aura of mutual trust.
Receiving such gifts contributes to the determination of customers. They realize that the chosen resource can and should be trusted. This is especially true for new users and those who have not played for a long time.
The second issue of concern to casinos is competition. The popularity of gambling has led to an increase in the number of online gambling establishments. Each of them is trying to attract customers, and no deposit bonus is one of the most effective ways to do this.
Thus, free spins and money in the bonus account, which does not require the player’s own financial outlay, is a powerful tool of the casino business model.
